Braintrust, the first decentralized talent network, sought InboundAV’s help optimizing select aspects of their website. With a ranging audience including talent, hiring managers, and companies, Braintrust needed a way to target each segment with tailored content.
As a solution, InboundAV designed, and developed SEO dynamic pages in HubSpot Content Hub using HubDB and dynamic templates. These pages, for which content changes based on a visitor’s unique interests or search intent, made it easy for Braintrust’s team to create custom pages for visitors whenever needed. Additionally, InboundAV created targeted FAQ pages tailored to different customer profiles.
Tech Stack: HubSpot Content Hub, HubDB, HubL, dynamic templates.