Prior to Inbound Audio Video, Peter served as Chief Marketing Officer for Pro Audio retailer Westlake Pro. He is CVO of Mr. Cat Music, which manages his music catalog and owned Chess-Volt Recording Studio in Los Angeles.
From a side hustle building custom PCs in 1991, to his first attempts at digital music production in 2000, to his full immersion in the Inbound Marketing world, Peter has always embraced technology with a passion.
Under his marketing leadership at Westlake Pro, the business grew by nearly 50% a year in 2015 and 2016. Factoid: Peter’s composition Strange Transmissions (Peter Malick Group featuring Norah Jones) was the first music ever bundled with a mobile phone. In 2004, Malick’s production of Strange Transmissions was included with the Nokia 6230i (semi) smart phone worldwide.
As a manager and entrepreneur Peter has held eclectic positions including: Owner and President, Chess-Volt Recording Studios, Van Nuys, CA 2006-2009; Co-Founder, Luxury Wafers Indie Music Blog and Label 2008-2015; and Chief Marketing Officer, Westlake Pro, Universal City, CA 2013-2017.
Vlad Dascalu is a seasoned strategist with experience from internationally renowned advertising agencies, most notably Sid Lee, Grip Limited and Lowe Roche. Vlad has played pivotal roles in engaging customers from legacy brands (such as: adidas, Absolut Vodka, Honda) and new brands built from a blank canvas (such as: Blue Goose, Chirps, tentree).
Vlad also instituted an award winning branding and digital development agency called FutureFuture and led the vision and direction of both the agency and its clients as Head of Strategy. There he worked with innovative startups predominantly from technology and the social sector.
He’s now working on a Virtual Reality technology that allowing content creators, brands and marketers to deliver interactive Virtual Reality experiences to anyone in the world via direct mail.
Juline is an adaptable Project Manager with a chronic customer service habit. She has a passion for blending business, technical and people management skills for successful project execution.
Juline’s background has provided her with over 20 years’ combined experience in both brick and mortar retail and e-commerce. By blending both of these worlds, she is able to bring a unique perspective to product merchandising, user experience and project management. Her past responsibilities have allowed her to demonstrate large scale planning, process refinement, budget execution, partnership cultivation and multi-functional collaboration.
Her career path began working at Nordstrom and subsequently Lakeshore Learning Materials where she perpetuated servant leadership by building, mentoring and motivating teams. Today she still finds great value in creating a connection between employees and business initiatives. It is Juline’s goal to continually evolve, grow and improve with a positive and healthy perspective.
Inbound AV Pro Audio Staff Writer, Barry M Rivman, has a diverse background in music, including classical training on violin and piano; music theory and history at The Juiliard School; guitar studies with jazz greats Harry Leahy and Frank Mullen; and recording and synthesis at the New School in Manhattan. Prior to coming to Inbound AV, Barry was a pro audio staff writer for Sweetwater Sound, senior staff writer at Musician’s Friend, and freelance pro audio writer for several top pro audio retailers and studio integrators. A producer, engineer, mixer, and arranger, Barry also owns Sound Suite Studios in Medford, Oregon.
Michelle's visual sensibility coupled with a deep understanding of results based design, distinguishes her work. Inbound AV is proud to offer Michelle's design work to our marketing clients.
Prior to beginning her career, Michelle studied Visual Communications, with minors in Psychology and Sociology. As her work progressed, she also branched into front-end development and user experience design to round our her skillset. This combination of disciplines led her to adopt a strategy-based approach to design, focused on solving tangible problems and achieving real goals based on how people think.
She loves the open source community, and when she is not working on projects she speaks/volunteers/organizes at events and workshops around the country. Her passions are communication and empowerment, and she believes in the power of “Why?”
Catherine is a marketer with a penchant for executing on a vision. She has 15+ years of experience in digital and content marketing, ranging from hands-on content creation to visioning and strategy definition. Catherine has worked in organizations large and small — but she's always drawn back to the agency environment, supporting SMBs in realizing their business goals.
As Director of Client Marketing at Maritz, for example, Catherine built a client marketing team for a newly purchased business unit that delivers marketing services to the automotive industry. She defined the marketing service set, put operational processes in place, recruited, hired and trained a team, and acted as primary point of contact for high-value clients.
She holds a bachelor's degree in marketing, a master of arts in English and a master of science in user experience design.
When Catherine isn't planning out her to-do lists, she's completing them. Otherwise, you can find her riding a horse in the country or blogging about fashion.
Kevin Jacob is a digital marketing specialist with a healthy obsession for brand messaging and audience perspective. He has experience in many areas of digital marketing including SEO, sales funnels, lead capture, traffic automation, paid advertisements, social media, etc.
Kevin’s marketing journey began at a young age and quickly resulted in a never-ending desire to learn and develop. He was introduced to the world of mobile application marketing working with companies such as Appstack and Puzzle Piece.
Along with contributing to the growth of numerous companies, he also has shown to utilize his growing knowledge base to undergo personal business ventures. To better test his strategies, he began developing websites for both ecommerce sales and niche specific lead capture. Now Kevin focuses greatly on consumer experience and how particular interaction may strengthen the connection between companies and their clientele.