Pro Audio Design Case Study

About Pro Audio Design, Inc.

Having worked with big names including Snoop Dogg, Jay Z, Wiz Khalifa, Jaycen Joshua, Alicia Keys, and more, Pro Audio Design Inc. has been a massive influence on the professional audio industry for over 30 years.

PAD provides studio design services, high-end equipment, and expertise to clients looking to create bespoke recording studios. With Dave Malekpour at the helm, PAD has acquired a number of brands often featured in their studio designs–including the renowned Augspurger Monitors. Together with sister company Malekpour Design Partners, PAD specializes in crafting comprehensive studio designs equipped with systems tailored to their clients’ individual needs.

Industry: Pro Audio

Company Size: Medium–B2C

Location: Hanover, MA

Platforms and Apps Used:

Shopify
sales HubSpot Sales Hub Enterprise
marketing-2 HubSpot Marketing Hub Enterprise
HubSpot Service Hub Pro
cms hub HubSpot CMS Hub Pro

The Challenge

Our longstanding client sought a complete website revamp that mirrored the sophistication and effectiveness of their studio designs. PAD’s vision involved a site that is impactful, dynamic, sleek, and seamlessly functional to represent their brand effectively.

The revamp involved overhauling PAD’s Shopify site to more effectively house the business’s E-commerce shop of 5000+ pro audio products while equally showcasing their studio design services.

Further, PAD’s numerous sister companies and business partnerships needed to shine on the website without detracting from PAD’s brand. Adequately portraying the diversity of PAD’s partnerships, products, and services while also accounting for SEO and an optimized user experience required a new sitemap.

Project Goals

A New User Journey for ease of use and clarity
A Unique Design for PAD’s brand to stand out
A New Narrative highlighting PAD’s comprehensive services and achievements

Project Phases

Due to the complexity of PAD’s website needs, the project was broken down into a number of phases to accomplish each step of the process with quality and consistency.

Strategy

Design

Content

SEO

Rollout

Launch

Training

Pro Audio Design Inc. Triples Sales, Doubles Site Traffic in the first month after Website Relaunch

3x

2x

Speed score

About Pro Audio Design, Inc.

The Challenge

Project Goals

Project Phases

Results

3x

2x

Speed score

About InboundAV

Eliminate friction and increase speed
for your marketing, sales,
and customer service teams. →

Pro Audio Design Inc. Triples Sales, Doubles Site Traffic in the first month after Website Relaunch

3x

2x

Speed score

About Pro Audio Design, Inc.

The Challenge

Project Goals

Project Phases

Results

3x

2x

Speed score

About InboundAV

Eliminate friction and increase speed for your marketing, sales,and customer service teams. →

Eliminate friction and increase speed
for your marketing, sales,
and customer service teams. →