We were thrilled to team up with ActiveCampaign for a booth at this year’s winter NAMM convention in Anaheim, CA.
Over the course of four days, our team met with current and prospective clients, learned about tons of new and exciting products, like Universal Audio’s Arrow desktop interface, Royer’s budget-friendly R-10 ribbon microphone, and the Moog DFAM Eurorack percussion synthesizer. Two of our team members even gave presentations at the NAMM Idea Center.
This year’s NAMM was the first since the expansion of the Anaheim Convention Center, which now includes two new halls, which are where the bulk of the pro audio companies were this year. Our booth was located adjacent to Sennheiser and our friends at Boz Digital Labs.
On Saturday, Lead Design Partner Michelle Schulp and CEO Peter Malick each gave well-attended presentations at the NAMM Idea Center. Michelle’s presentation, entitled Retail Web Design: Small Decisions for a Huge Impact, emphasized the importance of identifying your website’s primary call to action and creating online experiences that support that goal. Peter’s session, The Top 7 Ways to Increase Online Sales, provided attendees with seven actionable techniques and technologies to grow their business. You can download Peter’s presentation here.
NAMM is always a great place to meet new people and reconnect with colleagues in the audio industry, and this year was the biggest NAMM yet.